Electronic starter is now commonly referred to as the motor, also known as starter. The long axis motor drives the starter rotor to rotate through the force rotation of the electrified coil in the magnetic field, and the pinion on the rotor drives the engine flywheel to rotate, so as to drive the crankshaft to rotate and start. New low-cost spark plug and starter with ceramic core base lay the technical foundation for automobile development.

The electronic starter abandons the bulky and dangerous hand crank, making the car driving more safe, easy and convenient, especially favored by the vast number of new consumer groups including women. At that time, Henry Lilan, the manager of Cadillac branch of general motors, immediately recognized the potential of this technological achievement, and soon applied it as a standard configuration in the company's 1912 Cadillac model, which was also named "crank less car". The advent of electronic starter is still recognized as an influential automobile innovation in the 20th century.